Practical Guide: How to Make Money from Writing in 2023

Welcome to our comprehensive guide on how to make money from blogging! Whether you are a beginner or an experienced blogger, this article will provide you with valuable insights and strategies to monetize your blog effectively. 

We have compiled the best practices and proven techniques based on our professional blogging experience. So, let’s dive in!

The Evolution of Blogging in 2023

Blogging has transformed from a mere hobby to a profitable online profession in 2023. People from all walks of life are starting blogs to tap into this noble and lucrative industry. 

In this guide, we will help you understand the various ways you can make money from blogging and provide you with real-life examples to give you a wider perspective.

The Potential: How Much Money Can You Make from Blogging?

The income potential in blogging is significant and can vary based on several factors. Just like any profession, such as being a doctor or a lawyer, bloggers can earn anywhere from $1,000 to $2 million a year. 

Your earning potential is influenced by a number of variables, such as:

  1. Niche Selection: The niche you choose plays a crucial role in determining your earning potential. Some niches are more profitable than others, and it’s important to select a niche that aligns with your interests and has the potential for monetization.
  2. Investing Time in Learning and Implementation: Dedication to learning and implementing effective blogging and digital marketing techniques is essential for success. The more time you invest in honing your skills, the greater your chances of earning a substantial income.
  3. Generating Traffic: Driving targeted traffic to your blog is crucial for monetization. Implementing effective digital marketing strategies, such as search engine optimization (SEO) and social media marketing, can help increase your blog’s visibility and attract more visitors.
  4. Digital Marketing Techniques: Implementing various digital marketing techniques, such as affiliate marketing, direct advertisements, sponsored posts, and selling digital products, can significantly impact your earning potential.

Additionally, factors like consistency, network building, personal motivation, and goals also contribute to your overall success in the field of blogging. 

In the following sections, we will explore the various methods bloggers use to make money and provide detailed insights on each approach.

Ways Bloggers Make Money: Diversifying Income Streams

There are several methods you can utilize to monetize your blog effectively.

Let’s explore the most popular income streams for bloggers:

1. Ad Networks: Beginners

Ad networks are the simplest and widely used method for monetizing a blog, especially for beginners. These networks display ads automatically based on the context of your articles and user interests. 

The top two advertising networks are:

  • Google AdSense: Offered by Google, AdSense is a widely trusted and reputable ad network that provides recurring income for many bloggers. It’s important to note that AdSense approval requires having a blog with a decent number of views per day.
  • Ezoic: Ezoic is another popular ad network that offers advanced optimization features to maximize your ad revenue. It’s a great alternative for bloggers with lower traffic volumes.

While starting out, ad networks can provide a steady income stream. However, as your blog grows and you gain more experience, it’s recommended to explore other monetization methods for higher earning potential.

2. Affiliate Marketing: Intermediate + Advanced

Affiliate marketing is a highly profitable method for making money from blogging. 

Promoting products or services and you will earn a commission for each sale or action made through your referral. 

Affiliate marketing allows you to leverage your blog’s influence to recommend products or services that align with your audience’s interests.

You can sign up for affiliate programs provided by numerous businesses and brands to get started with affiliate marketing.

Platforms like Amazon Affiliate Program, ShareASale, PartnerStack, ImpactRadius, Awin, and Commission Junction provide a wide range of products and services to promote. 

Choose products that are relevant to your niche and have a good commission structure.

To succeed in affiliate marketing, it’s crucial to disclose your affiliate relationships transparently and provide genuine recommendations based on your experience and expertise.

3. Sell Your Own Digital Products

Creating and selling your own digital products, such as eBooks, online courses, or digital downloads, is an excellent way to monetize your expertise and knowledge. 

By packaging your expertise into valuable digital products, you can generate a significant income stream.


Writing and selling eBooks is a popular option for many bloggers. You can compile your articles or create new content on a specific topic and sell it on your blog or platforms like Amazon Kindle Direct Publishing (KDP). 

eBooks provide a passive income stream and establish you as an authority in your niche.

Online Courses

If you have in-depth knowledge or specialized skills, creating and selling online courses can be highly lucrative. 

Platforms like LearnDash and Teachable allow you to create and sell your courses easily. 

Video-based courses, accompanied by supplementary materials, can attract a wide audience and generate substantial revenue.

4. Native Advertising

Native advertising is a popular form of monetization that blends seamlessly with your blog’s content. It involves promoting sponsored content that matches the look and feel of your blog. 

Native advertising platforms provide opportunities for bloggers to earn money through sponsored articles and recommendations. 

Some popular native advertising solutions include:

  • Taboola
  • Outbrain
  • Mgid
  • AdSense (also offers native ads)

If your blog focuses on news, jobs, or similar topics, native advertising can be a lucrative option for generating income.

5. Paid Reviews and Sponsored Posts

Paid reviews and sponsored posts involve collaborating with brands and promoting their products or services on your blog. 

You can write detailed reviews or sponsored content and receive payment for your efforts. It’s crucial to uphold transparency and inform your readers about any sponsored material. 

Here are some websites where you can find paid review and sponsored content opportunities:

  • Famebit (for YouTube channels)
  • Izea Pay per post
  • Tomoson
  • Revcontent

Ensure that you follow ethical guidelines and only endorse products or services you genuinely believe in.

6. Offer Online Consulting or Services

If you possess specialized skills or knowledge in a particular area, you can offer online consulting or services to your audience. 

This can include services like coaching, mentoring, freelancing, or providing expertise-based solutions. 

By leveraging your expertise, you can charge clients for your services and consult with them remotely.

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7. Run Campaigns for Brands

If your blog has an established audience base, you can collaborate with brands to run campaigns on their behalf. 

This can involve brand collaborations, running webinars, paid advertisements, or creating videos. By helping brands reach their target audience, you can earn income through these partnerships.

Blogging About Personal Life and Creating a Community

Another growing trend in blogging is sharing personal experiences and creating a community around your life. 

This form of blogging is popular in niches like lifestyle, fashion, travel, motivation, and entertainment. 

By keeping your content entertaining, valuable, and building a community, you can monetize your blog through sponsorships, brand collaborations, and advertising.

Remember, it’s essential to choose the monetization strategies that align with your blog’s niche and goals. Experiment with different methods and determine what works best for you.

To learn more about specific strategies and in-depth information on various monetization techniques, you can refer to the articles on or explore other reputable sources in the blogging industry.

Keep in mind that developing a popular and lucrative blog requires patience, commitment, and constant work. With the right approach and a solid monetization strategy, you can turn your blog into a sustainable source of income.

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